Methodological aspects of banking analytical activities in the securities market.

The Russian segment of the banking investment business is currently in its infancy, but the current military-political situation in the world, as well as the sanctions pressure on the Russian banking sector from Western countries, determine the specifics and prospects for the development of this segment of the Russian banking business, in particular, they actualize issues related to the methodological support of banking analytical activities in the securities market. The purpose of this article is to determine the methodological foundations of banking analytics associated with determining the cost of securities. The research methodology includes a general theoretical analysis of the activities of investment banks using an integrated approach built on the basis of generalization and structuring of information from different sources, and a systems approach to study the object as a holistic complex of interrelated elements; and the article also uses the regression analysis method, which made it possible to compare different approaches to studying the price situation in the securities market. As a result, it was established that the assessment of the prospects for the development of the securities market is carried out on the basis of a number of indicators that allow us to determine the state of the stock market in the future. The main thing in this process is the correct definition and structuring of directions, the choice of indicators. In some cases, it is advisable to use a set of indicators that allow us to study the price situation on the stock market. It was concluded that the methods of technical analysis as applied to the market of securities of Russian issuers provide an average accuracy of the obtained estimates; methods of fundamental analysis provide a more subtle assessment; the most accurate results are shown by a combination of fundamental analysis approaches with the principles of technical analysis, although in this case the results require additional verification and clarification.

1. Abrekov M.M., Vlasov A.V. ICO and IPO markets: an overview of the state and prospects. Spatial Economics. 2022;18(4):36-67. (In Russ.).

2. Damodaran A. Investment assessment. Tools and methods for evaluating any assets. Moscow : Alpina Publisher, 2020. 275 p. (In Russ.).

3. Donetskova O.Yu., Petrushova V.V. The current state of investment activity of banks in Russia. The world of the new economy. 2020;14(2):54-63. DOI: 10.26794/2220-6469-2020-14-2-54-63. (In Russ.).

4. Krushinskaya O.I., Monastyreva K.S. Trends and prospects of investment banking in the Russian Federation. Young Science of Siberia: electron. scientific journal 2021;(2(12)). URL: http://mnv.irgups.ru/toma/212-2021. (In Russ.).

5. Seliverstov V.D., Semina V.A. Investment banking in Russia, development problems and prospects. Financial markets and banks. 2022;(8). URL: https://cyberleninka.ru/article/n/investitsionnyy-banking-v-rossii-problemy-razvitiya-i-perspektivy. (In Russ.).

6. Sosnilo A.I. Analysis and evaluation of the effectiveness of IPOs of Russian companies. Scientific Journal of the National Research University ITMO. 2023;(1):27-34. (Economics and Environmental Management). (In Russ.).

7. Sosnovskikh A.D. Directions of development of investment banks in the Russian Federation. Chronoeconomics. 2020;(3(24)). URL: https://cyberleninka.ru/article/n/napravleniya-razvitiya-deyatelnosti-investitsionnyh-bankov-v-rf. (In Russ.).

8. Ulyanitskaya A.I. IPO as a factor of attracting capital and increasing business value (analysis, efficiency, assessment of the impact on the value of the company). Bulletin of Science. 2021;1(12(45)):66-74. (In Russ.).

9. Surgutneftegaz PJSC. URL: https://www.banki.ru/investment/share /Surgutneftegazp_ SNGSP. (In Russ.).

10. Rating of the largest Russian companies in terms of product sales – RAEX-600. URL: https://raex-rr.com/largest/RAEX-600/biggest_companies/2022. (In Russ.).